Moving the needle in software development

The role of software in product innovation is evolving—with industrial players expecting software to make up a significant amount of their revenues over the next few years. Therefore, executives need to embrace the shift to new digital businesses and master the transformation toward a smart combination of hardware and software to remain a competitive headwind. Succeeding in the software game promises higher growth, profits, and valuation.

Join us to:

• learn what leading industrials and pure software players are doing to succeed in the software game—from strategy to development excellence
• explore which dimensions to consider when embarking on the transformation to a successful interplay between hardware and software
• find out how to introduce and foster an agile, software-driven mindset—and efficiently balance change management and software excellence